1971 Part II Tudor and Gotham
Tudor continued to bring out new models in 1971, including a College game. Once again they supplied Sears with a Super Bowl, and Ward with a special model. But in Sears they had to endure the infiltration of Coleco, but at least they didn’t have to share a page with the upstart.
Gotham was adding more professional athlete endorsers to their game line. But the company was struggling against Tudor and Coleco. Let alone the unwelcome addition of Munro Games to the Electric Football mix.
In December of 1971, this Sports Illustrated Shopwalk column confirms that Tudor NFL Electric Football is the NFL Properties’ best selling item. The quote comes directly from NFL Properties President Bob Carey.
Electric Football’s popularity is at its zenith in 1971. The proof is in the fact that four different toy makers are making Electric Football games. But whether the Electric Football pie is big enough for Tudor, Gotham, Coleco, and Munro remains an unanswered question.
Earl & Roddy
To learn more about Electric Football, please check out The Unforgettable Buzz, Electric Football Wishbook, and Full Color Electric Football!